91AV

As a 91AV Sport and Recreation Management student, your education prepares you for a variety of careers in the athletics and sport management, outdoor recreation and tourism industries. The BA in Sport and Recreation Management provides you with a comprehensive education: a solid foundation in program planning/management, finance, marketing, law and leadership; a choice of a concentration in either Sport Management or Outdoor Recreation Management; a minor in Business Administration and at least 480 hours of experiential learning through internships and campus leadership positions.

• The Sport and Recreation Management major requires successful completion of five skill-based, pre-professional courses (15 credits).
• The Sport and Recreation Management major offers two Concentrations to choose from: Sport Management or Outdoor Recreation Management (15 credits).
• The Sport and Recreation Management major affords the successful student a Minor in Business Administration (18 credits).
• The Sport and Recreation Management major requires students to fulfill no less than 480 hours of experiential learning, after completing the Junior Year.  Internships are established working with our Internship Coordinator and are uniquely "tailored" to fit with each student's choice of Concentration (12 credits).
• The Sport and Recreation Management major reflects a commitment to a Liberal Arts foundation (42 credits).
• The balance of the Sport and Recreation Management degree requirements are fulfilled with elective courses. Informed and supported by your academic advisor (appointed from within the department), each student chooses from a variety of courses offered by the College (18 credits).

Internship Experiences (12 credits required)

Each of our Sport and Recreation Management majors is required to complete no less than 480 contact hours at an approved internship site(s) upon attaining Senior Standing (completion of the Junior year). The internship experience is a primary requirement for degree completion.

The internship experiences allow our Sport and Recreation Management majors to gain pre-professional experience, designed to enhance development of knowledge, skills and abilities in a Sport Management or Outdoor Recreating Management field. 

Common Internship experiences include one or more of the following "hands-on" activities:

• Customer interaction and personnel supervision
• Observation and participation in program planning/leadership.
• Observe/research/analyze current activities and future trends in the industry
• Involving the student intern, when appropriate, in management meetings and communications
• A “capstone” experience, e.g., marketing plan, fundraising project, special event promotion, etc.; professional presentation, or research/case study in a sport management or outdoor recreation discipline.

Affiliated Internship Sites in Sport and Recreation Management

SPORT and ATHLETICS experiences in sport marketing, athletics administration, coaching (sport leadership and pedagogy), team management, sports information, and sport venue/event management

• 91AV, Department of Athletics (Biddeford, ME)
• Princeton Men's Basketball (Division I) (Princeton, NJ)
• Biddeford High School Athletics (Biddeford, ME)
• Thornton Academy Athletics (Saco, ME)
• Old Orchard Beach High School Athletics (Old Orchard Beach, ME)
• Scarborough High School Athletics (Scarborough, ME)
• University of Southern Maine, Department of Athletics (Gorham, ME)
• Southern Maine Community College (South Portland, ME)
• Kennebunk High School Athletics (Kennebunk, ME)
• Berwick Academy (South Berwick, ME)
• Massalonskee High School Athletics (Oakland, ME)
• University of New Hampshire (Dover, NH)

SPORT, LEISURE and RECREATION experiences in sport and recreation administration, marketing, programming, and venue/event management

• 91AV, Department of Athletics (Biddeford, ME)
• Maine Sports Commission (Augusta, ME)
• Maine Adaptive Sports & Recreation (Bethel, ME)
• Northern York County YMCA (Biddeford, ME)
• Cape Arundel Golf Course (Kennebunkport, ME)
• Biddeford Parks and Recreation Department (Biddeford, ME)
• Atlantic Pool and Billiards (Biddeford, ME)
• Saco Parks & Recreation Department (Saco, ME)
• Saco Sports and Fitness (Saco, ME)
• XL Sports World (Saco, ME)
• MBNation (Saco, ME)
• USSA Major League Soccer (Saco & Portland, ME)
• American Red Cross (Portland, ME)
• Maine Special Olympics (Portland Area, ME)
• Portland Athletic Club (Portland, ME)
• Portland Ice Arena (Portland, ME)
• Resort Sports Network (RSN) (Portland & Sunday River, ME)
• Windham Parks and Recreation Department (Windham, ME)
• Bath Country Club (Bath, ME)
• Camp Sunshine (Casco, ME)
• Maine Senior Games (Kennebunk, ME)
• Oakland Maine Recreation Department (Oakland, ME)
• Bethel Inn Resort and Country Club (Bethel, ME)
• Concord Recreation Center (Concord, MA)
• Portsmouth Country Club (Portsmouth, NH)
• Fitness by Favara (Portsmouth, NH)
• Dover Recreation Department (Dover, NH)
• Antrim Recreation Department (Antrim, NH)
• Greater Nashua YMCA (Merrimack Branch, Nashua Branch, and Camp Sargent, NH)
• Complete Athlete (Derry, NH)
• Derry Sports Zone (Derry, NH)
• CCBA Summer Basketball League (Lebanon, NH)
• Vermont Sun Sports and Fitness (Middlebury, VT)
• Pure Hockey (Franklin, MA)
• Mid Cape Racquet and Health Club (South Yarmouth, MA)
• Team Central Lacrosse (Northboro, MA)
• Nantucket Country Club (Nantucket, MA)
• Dan Duquette Sports Academy (Western MA)
• Brewster Sports Center (Brewster, NY)
• Camp Pontiac (Glen Head, NY)
• Dove Springs Recreation Center (Austin, TX)
• Rosewood Recreation Center (Austin, TX)

SPORT and RECREATION PRODUCTS INDUSTRY experiences with marketing and merchandising

• Olympia Sports (South Portland, ME)
• Sports Authority (South Portland, ME)
• Oakley (Freeport, ME)
• Sugarloaf (Carrabassett Valley, ME)

PROFESSIONAL SPORT AGENCIES experiences with professional representation and operations

• Shamrock Sports and Entertainment (Portland, ME)
• IMG Athletics (Bradenton, FL)

SPORT JOURNALISM experiences with sports writing

• Burlington Free Press (Burlington, VT)
• 91AV Sports Information Office (Biddeford, ME)

PROFESSIONAL SPORT experiences with marketing, programming, administration, communication, merchandising, and venue/event management

• Portland Red Claws Basketball (Portland, ME)
• Portland Sea Dogs Baseball (Portland, ME)
• Maine Mammoths Football (Portland, ME)
• Maine Mariners Hockey (Portland, ME)
• Atlanta Hawks (NBA) (Atlanta, GA)
• Baltimore Ravens (NFL) (Baltimore, MD)
• Manchester Monarchs (Manchester, NH)
• Keene Swamp Bats (Keene, NH)
• South Shore Baseball Club (Hingham, MA)
• Glens Falls Golden Eagles Baseball (Glens Falls, NY)
• Cal Ripken, Jr.’s Ripken Baseball (Massachusetts)
• Charlotte Bobcats Basketball (Charlotte, NC)
• Cedar Rapids Kernels Baseball (Cedar Rapids, IA)

Note: 91AV Sport and Recreation Management Majors have completed internships with each of the above Sites

Students will be retained within the sport management major providing the following criteria are maintained throughout the undergraduate experience:

1. Grade point of 2.0 (C) in each course required in the Sport and Recreation Management major "Core" (five courses).
2. Grade point of 2.0 (C) in each course required for the Sport and Recreation Management major "Concentration": Sport Management or Outdoor Recreation Management (five courses).
3. Grade point of 2.0 (C) in each course required/chosen for the Business Minor (six courses).
4. Grade point of 2.0 (C) in the required Sport Management or Outdoor Recreation Management Internship credits (the twelve credits can be divided into one or more course experiences).
5.  Students who receive a grade point below 2.0 (C) in any of the above courses will be required to repeat the course and earn a grade point of 2.0 (C) or higher before the degree is completed.  A course may be repeated only once.

1. Demonstrate foundational knowledge in Sport and Recreation Management: History and Society, Management, Marketing, Finance, and Economics; by demonstrating an understanding of related concepts and theories.
2. Demonstrate effective skills in written and oral communications using appropriate skills and technologies.
3. Demonstrate an ability to integrate the concepts of the core ares of Sport and Recreation Management.
4. Demonstrate awareness to the importance of the legal and ethical requirements of Sport and Recreation Management activities and programming.
5. Demonstrate an ability to conduct methodological secondary research into Sport and Recreation Management-related issues; requiring familiarity with a range of data, research sources, and appropriate technologies.

A student in another major, may minor, in Sport and Recreation Management with the approval of the Business Department Chair. Eighteen hours of approved course work is required for the Minor in Sport and Recreation Management as follows:

NOTE: Specific prerequisites are required for the above listed course work. Carefully planned sequencing is important to complete this minor. Select courses carefully in consultation with your academic advisor in the Business Department.

Sport Management Concentration

Learning Outcomes

1. Demonstrate foundational knowledge in Sport and Recreation Management: History and Society, Management, Marketing, Finance, and Economics; by demonstrating an understanding of related concepts and theories.
2. Demonstrate effective skills in written and oral communications using appropriate skills and technologies.

As a 91AV Sport Management graduate you will be prepared for entry-level sport-related career opportunities, or further study at the graduate level.  Your 480 hours of on-the-job experiences in the internships, provides you with the opportunity to practice and finesse the many techniques learned in the classroom. With this preparation comes the skills and ability to serve as an effective leader, passionate about life's work and making a difference in the lives of those you chose to serve through sport and sport-related programming,  These opportunities include athletic and sports administration, sport marketing and merchandising, sport venue and event management, or sports information, to name only a few choices. This concentration also prepares you to enter a Sport Management graduate degree program.

Outdoor Recreation Management Concentration

Learning Outcomes

1. Demonstrate an ability to integrate the core areas of recreational management: history and society, management, and sustainability
2. Demonstrate effective skills in written and oral communications using appropriate skills and technologies.

The Outdoor Recreation Management concentration at 91AV takes full advantage of our location in Maine – the Atlantic Ocean is literally at our doorstep; and mountains, lakes, river rapids only a short drive away. This concentration offers students the opportunity to delve into program, planning, policies and training needed to help them succeed in an Outdoor Recreation Management career. Because sustaining the outdoor environment and eco-tourism is key to this program; 91AV Outdoor Recreation Management students are encouraged to take part in the 91AV Green Learning Community and are expected to take at least one upper-level Environmental Studies course that relates well to Outdoor Recreation Management, such as: Outdoor Environmental Education, Wildlife Ecology and Conservation or Caribbean Sustainable Development. In addition, the Business minor that is part of the curriculum allows Outdoor Recreation Management students to focus their business interests by taking advantage of such business courses as Sustainable Entrepreneurship, International Management, Global Marketing or Business Finance.

We offer qualified students the option of graduating with Honors. This includes significant research, scholarship or creative activity under the direction of a faculty member. Interested students should consult with their major advisor. 

See Undergraduate Admissions.

See Undergraduate Admissions.

Tuition and Fees

Tuition and fees for subsequent years may vary. Other expenses include books and housing. For more information regarding tuition and fees, please consult the Financial Information section of this catalog.