91AV

As a 91AV Sport and Recreation Management student, your education prepares you for a variety of careers in the athletic, leisure, recreation and tourism industries. The Sport and Recreation Management degree provides you with a comprehensive education: a solid foundation in program planning/management, finance, marketing, law and leadership; a choice of a concentration in either Sport Management or Outdoor Recreation Management; a minor in Business Administration and at least 480 hours of experiential learning through internships and campus leadership positions.

• The Sport and Recreation Management major requires successful completion of five skill-based, pre-professional courses (15 credits).
• The Sport and Recreation Management major offers two Concentrations to choose from: Sport Management and Outdoor Recreation Management (15 credits).
• The Sport and Recreation Management major affords the successful student a Minor in Business Administration (18 credits).
• The Sport and Recreation Management major requires students to fulfill no less than 480 hours of experiential learning, after completing the Junior Year.  Internships are established working with our Internship Coordinator and are uniquely "tailored" to fit with each student's choice of Concentration (12 credits).
• The Sport and Recreation Management major reflects a commitment to a Liberal Arts foundation (42 credits).
• The balance of the Sport and Recreation Management degree requirements are fulfilled with elective courses. Informed and supported by your academic advisor (appointed from within the department), each student chooses from a variety of courses offered by the College (18 credits).

See Undergraduate Admissions.

See Undergraduate Admissions.

Students will be retained within the sport management major providing the following criteria are maintained throughout the undergraduate experience:

1. Grade point of 2.0 in each course required in the Sport and Recreation Management major "Core" (five courses).
2. Grade point of 2.0 in each course required for the Sport and Recreation Management major "Concentration": Sport Management or Outdoor Recreation Management (five courses).
3. Grade point of 2.0 in each course required/chosen for the Business Minor (six courses).
4. Grade point of 2.0 in the required Sport Management or Outdoor Recreation Management Internship credits (the twelve credits can be divided into one or more course experiences).
5.  Students who receive a grade point below 2.0 in any of  the above situations will be required to repeat the course and earn a grade point of 2.0 or higher before the degree is completed.  A course may be repeated only once.

We offer qualified students the option of participating in our Honors Program (  ) and graduating with Honors. This includes significant research, scholarship or creative activity under the direction of a faculty member.

Internship Experiences

Each of our Sport Management majors is required to complete no less than 480 contact hours at an approved internship site(s) upon attaining Senior Standing (completion of their Junior year). The internship experience is a primary requirement for degree completion.

The internship experiences allow our Sport Management majors to gain pre-professional experience, designed to enhance development of knowledge, skills and abilities in the sport management field. Therefore, the internship serves as preparation for additional experiential learning, graduate school and/or entry level employment.

Common Internship experiences include one or more of the following ”hands-on” activities:

• Customer interaction and personnel supervision
• Observation and participation in program leadership.
• Observe/research/analyze current activities and future trends in the industry
• Involving the student intern, as applicable in management meetings and communications
• A “capstone” experience, e.g., marketing plan, fundraising project, special event promotion, etc.; professional presentation, or research/case study in a sport management discipline.

1. Demonstrate foundational knowledge in Sport and Recreation Management: History, Management, Marketing, Financial, Economic, Legal and Ethical by demonstrating an understanding of the concepts and theories.
2. Demonstrate effective skills in written and oral communications using appropriate technologies.
3. Demonstrate an ability to integrate the concepts of the core ares of Sport and Recreation Management.
4. Demonstrate awareness to the importance of the legal and ethical requirements of Sport and Recreation Management activities and programming.
5. Demonstrate an ability to conduct methodological secondary research into Sport and Recreation Management-related issues; requiring familiiarity with a range of data, research sources, and appropriate technologies.

A student with a major in another department may minor in Sport and Recreation Management with the approval of the Business Department Chair. Eighteen hours of approved course work is required for the Minor in Sport and Recreation Management as follows:

An introductory course in Sport Management                                                    Credits

SPT 160 - Introduction to Sport Management OR                                                          

SRM 160 - Introduction to Sport and Recreation Management                                   3

Minimum four 300 or 400 level courses:

SRM 325 - Sport and Recreation Marketing                                                                  3

SPT 330 - Sport Governance                                                                                          3

SPT 340 - Athletic and Sport Administration                                                                   3

SRM 350 - Sport and Recreation Finance                                                                      3

SPT 355 - Sport Venue Planning and Management                                                     3

SRM 360 - Leadership Dynamics                                                                                   3

SPT 370 - Law and Ethics in Sport Management                                                          3

SPT 401 - Seminar in Sport Management                                                                     3

Minimum three-credit Sport Management Internship 

SPT 395 – Internship in Sport Management  OR

SRM 395 - Internship in Sport and Recreation Management                                        3

Total Credits                                                                                                                  18

NOTE: Specific prerequisites are required for the above listed course work. Carefully planned sequencing is important to complete this minor. Select courses carefully in consultation with your academic advisor in the Business Department.

Sport Management Concentration

As a 91AV Sport Management graduate you will be prepared for entry-level sport-related career opportunities, or further study at the graduate level.  Your 480 hours of on-the-job training in internships provides you with the opportunity to practice and finesse the many techniques leaned in the classroom. With this preparation comes the skills and ability to serve as an effective leader, passionate about life's work and making a difference in the lives of those you chose to serve through sport and sport-related programming, which can include athletic and sports administration, sport marketing and merchandising, sport venue and event management, or sports information to name only a few choices. This concentration also prepares you to consider a Sport Management graduate degree program.

Outdoor Recreation Management Concentration

The Outdoor Recreation Management concentration at 91AV takes full advantage of our location in Maine – the Atlantic Ocean is literally at our doorstep and mountains, lakes, river rapids only a short drive away.Th​is concentration offers students the opportunity to delve into program planning, policies and training needed to help them succeed in an Outdoor Recreation career. Because sustaining the outdoor environment and eco-tourism is key to this program, 91AV Outdoor Recreation Management students are encouraged to take part in the 91AV Green Learning Community and are expected to take at least one upper level Environmental Studies course that relates well to Outdoor Recreation Management, such as Outdoor Environmental Education, Wildlife Ecology and Conservation or Caribbean Sustainable Development. In addition, the Business minor that is part of the curriculum allows Outdoor Recreation Management students to focus their business interests by taking advantage of such business courses as Sustainable Entrepreneurship, International Management, Global Marketing or Business Finance.

Tuition and Fees

Tuition and fees for subsequent years may vary. Other expenses include books and housing. For more information regarding tuition and fees, please consult the Financial Information section of this catalog.